Copywriter
Copywriter – Hästens
As a Copywriter at Hästens, you will work on projects that require a high level of attention to detail. These include the Hästens Catalog, which is distributed globally in multiple languages, and the Hästens Price List, which is available in multiple currencies worldwide.
Within the catalog project, you will develop the Hästens lexicon, conduct interviews, and document source references to build a foundational document that serves as a single source of truth. Based on this foundation, you will write the catalog.
The catalog serves as the core content asset, meaning that approved catalog texts are repurposed for the Hästens website, advertisements, and other channels. By resolving semantics and storytelling during the catalog project, you will enable streamlined formatting and consistency across all other channels.
Key Priorities
Hästens Catalog
Hästens Website
Hästens Price List
Developing the Hästens Lexicon
Transcreation Mastery
Raising Hästens Standards
Additional Responsibilities
Formatting text for the website, care instructions, brochures, advertisements (digital and print), in-store communication, video content for digital screens using Apple TV, social media posts, and campaign book assets.
Experience
A relevant academic degree in English, Creative Writing, Journalism, or Communications
Evidence of high productivity
Other Requirements
The position is based in Köping, Sweden. Following an initial onboarding period, you are expected to be physically present in the office three days per week. For the first 2–3 months, full-time on-site presence in Köping is required for training; accommodation in Köping is provided during this period.
Excellent communication skills in English and Swedish, both written and spoken
Ability to set challenging OKR goals that drive growth
Ability to prioritize high-value ideas, execute quickly, and maintain a "do both and succeed with both" mindset
Ability to work within a functional/matrix organization in a fast-growing company
You are responsible for being resourceful, delivering work on time, and continuously improving processes to work smarter and faster. You are also expected to communicate proactively with coworkers and managers if something is delayed, lacks response, or is blocked — and to propose solutions that accelerate progress. Whether in the Marketing Department or elsewhere, maintaining momentum is key.
- Area of opportunity
- GLOBAL MARKETING
- Location
- Köping
Köping
About Hästens
At Hästens, we strive for a world where people sleep well – one that’s more joyful, peaceful and loving. Every day since 1852, we continue to hone our world-class craft in our factory in Köping, Sweden.
Sleep may be today’s ultimate modern luxury. But it’s more than that; it’s a biological necessity and the foundation of our entire wellbeing. We want people to sleep well so that they can create the future they dream of upon waking. That’s why our master craftsmen consider and handcraft every detail of our bespoke designs using only the finest natural materials.
We are proud to be a world-class international brand, operating in 50 countries with over 250 partners in Europe, Asia, America and Africa – and still growing.